Turn Commentary Into a New Engagement Channel

Custom Commentary creates a patent-pending audio layer for live and recorded events, helping streaming platforms and rights holders transform a single event into multiple audience experiences. Viewers stay inside the original stream while choosing the voices and perspectives they want to hear, from athletes and analysts to creators, celebrities, comedians, and fan personalities. For platforms, it creates a new engagement and monetization channel, expanding reach, unlocking premium commentary experiences, driving event-based revenue, and extending promotion through each commentator’s own audience and social channels.